An average of 14 million TV fans tuned in to watch the climax of the programme's last season on the BBC, compared with the average of 13.4 million who watched Nadiya Hussain take the crown past year.
The 25-year-old - who raced to victory over Andrew Symth and Jane Beedle - spoke to Kaye Adams, Janet Street-Porter, Linda Robson and Martine McCutcheon; who all branded the PE teacher a worthy victor.
As usual, the victor will be announced at a celebration attended by the family and friends of the three finalists, as well as the bakers they knocked out in previous rounds.
After seven years of soggy bottoms, burnt biscuits and who could forget, Baked Alaska-gate, fans of the Great British Bake Off are preparing to bid an emotional farewell to the show on the BBC.
It will be moving to Channel Four but without Mary Berry, Sue Perkins and Mel Giedroyc.
The pair will be ditching The Great British Bake Off tent for the dance floor, where celebrities will perform iconic routines for Comic Relief, as is now traditional, with the new added frisson of vocal renditions of classic songs thrown into the mix too.
Ahead of the final she told the Radio Times: "I would love to be able to bake all the time - but who knows what will happen?"
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Mary Berry has said she will work with Mel Giedroyc and Sue Perkins again, but joked that a future project may involve gardening instead of baking. "I am confident she would earn over a million pounds".
Brown topped her pavlova with a mini crown and filled her bake with mango curd and decorated it with prosecco-soaked strawberrries and glittery pistachios. So it was a big moment in my life, probably the biggest so far. "I think it was a really good episode".
For the technical challenge the bakers were tasked with making a Victoria sandwich cake but given no instructions.
The academy even had its very own Paul Hollywood and Mary Berry in the guise of self-confessed foodies Stewart Townsend, reprographics manager, and Kate Doohan, exams and data officer.
Fans flooded Twitter with their goodbyes to the much-loved cooking competition and it's hosts - with some vowing to not to watch the show anymore once it relaunches.
"I felt like I should be wearing black instead of my chef's whites because the Bake Off show is moving to Channel 4".
Two-times star-baker, Andrew won our hearts with his sweet bakes and even sweeter nature and swapped in gender roles for bread rolls - who said boys don't cry?