Over 1,000 retailers are taking part in Free Shipping Day on Friday, Dec. 16; no minimum purchase required.
And just two years later, Perez claimed that Free Shipping Day beat Black Friday's online sales by almost $300 million and saw participation numbers increase tenfold.
Target, Neiman Marcus, and ToysRUs are just a few of the shops that will offer free shipping on Thursday. In 2011, the event became a billion-dollar shopping holiday, drawing comparisons to Black Friday and Cyber Monday. Last year, the event pulled in almost $1.5 billion in online sales, according to Adobe Insights. In fact, by the end of 2016, fully half of all USA households are expected to belong to Amazon Prime, thanks primarily to its free 2-day shipping offer.
Retailers interested in participating can submit their information through the merchant sign-up form.
IMF's Lagarde goes on trial in Paris
The prosecution says that through her actions, Lagarde "deprived the state of a chance to avoid this money being misused". Proceedings, which went ahead despite a request by Lagarde's lawyer to postpone, are set to last through December 20 .
Free Shipping Day was really something. back when nobody offered free shipping. Direct marketing experts have long understood the power of free shipping, and e-commerce is the largest direct marketing platform ever created. In addition, all merchants promise delivery by Christmas Eve. All you have to do is pick that item up, often the same day you order it.
Hate paying for shipping when you buy things online?
Lately, however, Free Shipping Day has been in a bit of a slump. As they once again enjoy the rewards of last-minute shoppers eagerly avoiding delivery charges, though, e-tailers should remember the larger lesson: Free shipping pays off year-round.