Uber is among a bevy of well-funded companies pursuing the sci-fi vision of flying cars.
At its three-day Elevate Summit in Dallas on Tuesday (25 April), the embattled ride-hailing firm announced its ambitious, futuristic plans saying it has formed partnerships with aviation companies and cities to develop the vehicles as well as the necessary infrastructure. The firm has also been talking to city officials for a number of months as well as the ones with DFW global airport, Dallas Love Field Airport, and Fort Worth Alliance Airport.
Uber has deals with five companies working on aircraft development - Aurora Flight Sciences, Pipistrel, Bell Helicopter, Embraer and Mooney. The company also needs to develop a VTOL charger for the Uber Elevate Network so has partnered with ChargePoint for this to happen.
Uber said the project was to "enable customers in the future to push a button and get a high-speed flight in and around cities".
Costs should be reasonable as well, the company claims.
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However, Uber has said: "No vehicle manufacturer to date has yet demonstrated a commercially viable aircraft featuring DEP, so there is real risk here".
This comes in the form of their vertical take-off and landing (VTOL) flying vehicle.
You might recall Uber detailed its plans to create the world's first functional air taxi in a white paper back in October. But officials at Uber on Tuesday said the opportunity to travel above ground-based traffic by 2020, and Dallas has emerged as one of two pilot cities to test the technology. With UberX you're looking at 1 hour and 40 minutes.
The white paper included Moore as one of the contributors to its research, so it's not surprising he chose to make the jump to the on-demand taxi service when they realised his expertise in the field.
US ride-hailing service Uber Technologies Inc [UBER.UL] expects to deploy flying taxi services in Dallas-Fort Worth, Texas, and Dubai in 2020, Chief Product Officer Jeff Holden said at the Uber Elevate Summit in Dallas.